Site launched same week as multi-stakeholder seafood messaging conference showing move toward clearer advice is gaining momentum.

NEWARK, Del., September 21, 2011 As part of an initiative from experts across the country, the Seafood Health Facts project has launched a website Seafoodhealthfacts.org designed to help clear up some of the confusing messages surrounding seafood.

The group was started by researchers from Oregon State University, Cornell University, and the Universities of Delaware, Rhode Island, Florida, and California, as well as the Community Seafood initiative. With the help of a grant from the US Department of Agriculture, the group was able to develop an easy-to-use site for both consumers and health professionals that contains Q & A about seafood nutrition and safety along with downloadable brochures for health professionals and consumers.

Seafoodhealthfacts.org is a convenient place where anyone can go to learn more about the latest advice for eating seafood, said Jennifer McGuire, registered dietitian for the National Fisheries Institute. There have been some mixed messages in the media about seafood consumption and the USDAs latest Dietary Guidelines are clear that Americans are not eating enough seafood. This initiative is a step in the right direction toward replacing misinformation with science-based guidance.

McGuire is speaking at the Framing the Message About Seafood conference hosted by the Delaware Sea Grant Program. Dietitians, seafood educators, and representatives from government, industry, and advocacy groups are gathered at the University of Delaware this week to discuss improving seafood communication.

The takeaway from this conference is that seafood messages need to empower people to reap the benefits of a seafood-rich diet, and the advice on Seafoodhealthfacts.org does that. McGuire said.

For more than 60 years, the National Fisheries Institute (NFI) and its members have provided American families with the variety of sustainable seafood essential to a healthy diet. For more information visit: www.AboutSeafood.com.

Contact Information

Gavin Gibbons
(703) 752-8891
ggibbons@nfi.org