Online supplier directory will highlight sustainability initiative

March 2, 2012 Washington, DC Customers looking for crab who visit www.CrabSuppliers.com will soon have a new tool to help them choose where they source their product. The website will begin featuring the National Fisheries Institutes Crab Council logo next to participating companies as part of its online directory.

The site features a scoring model that rates suppliers in the areas of sustainability, traceability and business integrity. CrabSuppliers.com is one of 16 species specific online directories that provide buyers with free access to profiles on 2,200 of the industrys most trusted suppliers.

We are pleased to add the Crab Councils designation to our supplier ratings. Our organizations share a strong interest in identifying suppliers who are committed to sustainability. said SeafoodDirectory.com CEO Neal Workman. Buyers using our sites have clearly indicated that sustainability is a key differentiator when evaluating supply partners.

The NFI Crab Council was started in 2009 and invests in fisheries improvement plans in Indonesia, the Philippines and now Vietnam. The group, made up of 17 companies, is primarily self-funded but has received support from the World Bank and the Walton Family Foundation.

The Council works by levying an assessment on participating companies based on the pounds of blue swimming crab they import, said Council Chair Ed Rhodes of Phillips Foods. So its important for customers to know that by buying from these companies they are directly supporting sustainability initiatives.

Contact Information

Gavin Gibbons
(703) 752-8891
ggibbons@nfi.org