Greenpeace is out rankinggrocery storesagain but the fact is these contrivedrankings have become background noise during an important seafood sustainability discussion that has seen responsible ENGO’s move forward with initiatives that show real promise and progress. Despite insistence that “several stores have already begun to develop sustainable seafood procurement policies” it presents no evidence those efforts are as a direct result of Greenpeace’s continued attempts at public relations blackmail. These days claiming credit for things it has not accomplished is a hallmark of Greenpeace and stands in contrast to the effective and influential Greenpeace ofthe past. Dependable, conscientious grocery stores are actively engaged in sustainable sourcing work and are simply not answerable to Greenpeace. These rankings and the arbitrary nature of Greenpeace’s red lists have morphed into less of a discussion point and more of a distraction.